Party Party Party
For their big 30, Infopresse (the reference for professionals in communications and design in Montreal) needed a funky microsite to tease people about the upcoming event. It was important to build hype over the celebration of their team of journalists, but also to celebrate all the people in the industry who, for more than 30 years, have been making design and communication evolve in the media.
The main direction here was to establish an inviting, festive and interactive website. The mystery behind what, where and why this would happen is what would drive people to RSVP. Electric experience, bright colours and dynamic animations are all part of the fun!
Art direction - Pascale Charbonneau, Chloé Allard
Creative direction - Bruno Choinière, Guillaume Braun
Project Management - Marilyne Lacombe
Client : Infopresse
Agency : Akufen Studio